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Recruiting your first marketer? You’re not alone!

This morning I took yet another spec for a marketing manager job, this time for a small IT consultancy. They have a team of 3 sales people that generate a good amount of business but the MD feels there...

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Is bigger always better?

73% of workers want to work somewhere else. Where? In a recent survey (by Insync and RedBalloon) of over 2,900 Australian workers, Google stole the top spot, with Virgin coming in second. Apple took...

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Are all your eggs in the public sector basket?

The recent review of government spending by Sir Philip Green, owner of Topshop and Bhs, has provided some damming insight into huge government wastage. This will have a massive impact on any business...

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Where are all the construction sales people?

During the recession businesses were cutting costs by making people redundant whilst also freezing recruitment activities. This led to a situation where there were more people on the market looking for...

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Best FMCG TV Ad Campaign?

With competition for sales at an all-time high and shopper loyalty at a low, the importance of sales and marketing people can’t be underestimated. Every now and again the humble sales person is giving...

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NHS Chop and Change

With the birth of Foundation Trusts what is the potential impact on the medical devices industry?A recent White Hall paper makes specific references to English hospitals becoming “a vibrant industry of...

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Clik here to view.

Best FMCG TV Ad Campaign?

With competition for sales at an all-time high and shopper loyalty at a low, the importance of sales and marketing people can’t be underestimated. Every now and again the humble sales person is giving...

View Article

Image may be NSFW.
Clik here to view.

NHS Chop and Change

With the birth of Foundation Trusts what is the potential impact on the medical devices industry?A recent White Hall paper makes specific references to English hospitals becoming “a vibrant industry...

View Article


Image may be NSFW.
Clik here to view.

Where are all the construction sales people?

During the recession businesses were cutting costs by making people redundant whilst also freezing recruitment activities. This led to a situation where there were more people on the market looking for...

View Article


Image may be NSFW.
Clik here to view.

Are all your eggs in the public sector basket?

The recent review of government spending by Sir Philip Green, owner of Topshop and Bhs, has provided some damming insight into huge government wastage. This will have a massive impact on any business...

View Article

Addressing the skills gap in the FMCG market

Early reports that Facebook had hired 21 year old computer hacker ‘GeoHot’ were confirmed by the Wall Street Journal on 28th June 2011. Geohot (real name George Hortz) has already joined the social...

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Are you ready for the battle for talent?

Early reports that Facebook had hired 21 year old computer hacker ‘GeoHot’ were confirmed by the Wall Street Journal on 28th June 2011. Geohot (real name George Hortz) has already joined the social...

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